Privacy Policy

BLUE VANILLA (“BLUE VANILLA “, “we”, “our”, “us) is a trading name of The Blue Vanilla Clothing Limited. We respect the privacy rights of its online visitors (“you”, “your”, “yours”) and recognise the importance of protecting the information collected about them. We have adopted a corporate wide Privacy Policy that guides how we collect, store, and use the information that you provide us with. As part of our commitment to your privacy rights and security, our website has been certified by Trustwave.

The following information is provided by BLUE VANILLA to enable our online visitors to be fully informed of our Privacy Policies. By visiting BLUEVANILLA.COM you are accepting and consenting to the practices described in this Privacy Policy and the Terms and Conditions.

If you are under 16, we require that you inform a parent or guardian about BLUE VANILLA s Privacy Policy and Terms and Conditions as well as requiring their consent to the Privacy Policy and Terms and Conditions before registering or placing an order with BLUE VANILLA.

This Privacy Policy does not apply to websites maintained by other companies or organisations to which we link and BLUE VANILLA is not responsible for any personal information you submit to third parties via our website. Please ensure that you read the Privacy Policy of such other companies or organizations before submitting your details.

  • WHAT PERSONAL INFORMATION DO WE COLLECT FROM YOU AND HOW?

BLUE VANILLA collects personal information in several ways when you place an order, buy a gift voucher for a friend or register for a service offered by BLUE VANILLA. By registering, you are consenting to the collection of your personal data. If an order is placed with us, we need to hold personal information including your name, email address, phone numbers, home address, shipping and credit/debit card billing address(es) so that we can process and fulfil your order.

Sometimes we may ask for your telephone number. This number may be given to our courier for delivery services. These details allow us to process your order.

  • HOW THIS INFORMATION MAY BE USED, INCLUDING ANYONE IT MIGHT BE SHARED WITH

BLUE VANILLA may use your personal information for the processing of orders, payments and to provide you with a personalised shopping experience. We will also use your details to fulfil and deliver your orders and manage your account. Personal information that you provide may be disclosed to a credit reference or fraud prevention agency, which may keep a record of that information.

We may also use your personal information to send you marketing updates but only ever in accordance with your preferences (as detailed in the next section). We do not sell your details to third party marketing companies.

We do collate information about site traffic, sales, wish lists, and other commercial information which we may pass on to third parties but this information does not include any information which can identify you personally.

Finally, we may use your personal information for our internal marketing and demographic studies, together with non-personal data to monitor customer patterns so we can consistently improve our site design to better meet our visitors’ needs.

From time to time BLUE VANILLA may employ third party business partners to collect personal information on BLUE VANILLA ‘s behalf. In such cases, these third parties will be subject to confidentiality agreements and instructed by BLUE VANILLA to comply fully with the BLUE VANILLA Privacy Policy.

  • MARKETING OPT-IN AND OPT-OUT PROVISION

When you register, you will be given the option to opt-out of subscribing to our regular update service which will send you:

  1. Email alerts for new products, features, enhancements, special offers, upgrade opportunities, contests, events of interest, and one-off marketing promotions.
  2.  Direct mail alerts for new products, features, enhancements, special offers, upgrade opportunities, contests, events of interest, and one-off marketing promotions.

We do not sell or otherwise pass your details to third parties for marketing purposes. Marketing communications you subscribe to will only be sent by BLUE VANILLA

At all times, we will offer you the opportunity to unsubscribe out of any service or update to which you have subscribed, if you change your mind. Any e-mail we send you will contain an easy automated unsubscribe link so that you can opt-out of that particular mailshot. Simply follow the indications in the e-mail.

  • HOW YOU CAN ACCESS AND IF NECESSARY, CHANGE THE PERSONAL INFORMATION BLUE VANILLA MAINTAINS

If for any reason you are concerned that the personal information held by BLUE VANILLA is not correct, please visit the website and, after logging into the site using the “Sign In” menu on the home page, your personal information will be made available for review and change in the “My Account” section. Only you or, upon your request, the Customer Care department, may access your personal data from the website using your password and User ID. If you prefer, you may contact us by email at contact@bluevanilla.com and we will amend your personal details.

  • ARE MY DETAILS SECURE

We will take reasonable care to maintain appropriate safeguards to ensure the security, integrity and privacy of the information you have provided us with. When you place an order or access your account information, we use a Secure Socket Layer (SSL) encryption which encrypts your information before it is sent to us to protect it from unauthorised use. In addition, we will take reasonable steps to ensure that third party business partners’ to whom we transfer any data will provide sufficient protection of that personal information.

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